BharatBenz opens 10 new dealerships in Maharashtra
Published On Oct 23, 2022 10:30 AM
With a total of 26 touchpoints in the state, the average distance between two BharatBenz touchpoints reduces to 75 km.
Daimler India Commercial Vehicles, the maker of BharatBenz Trucks reaches a landmark of its 300th sales and service touch point in India. Taking the brand closer to customers, by expanding its sales and service footprint in the western region by adding 10 new BharatBenz touchpoints in partnership with Autobahn Trucking.
The 300th touchpoint of the BharatBenz network was inaugurated at Loni, a strategic location in the Pune – Solapur highway. The other newly inaugurated touchpoints are in Sangli, Baramati, Goa, Solapur, Malegaon, Alephata, Talegaon, Indapur, and Kudal.
Earlier this year, BharatBenz and Autobahn expanded their reach in Maharashtra by inaugurating sales and service touchpoints in Chakan, Nashik, and Satara. The partnership is committed to opening a total of 25 touchpoints in the state by the end of 2022. BharatBenz touchpoints will provide comprehensive commercial vehicle solutions to vehicles plying in and through the region.
Related: BharatBenz opens Regional Training Center in Odisha
Currently, BharatBenz has 26 touchpoints in Maharashtra. Sales have exceeded 15,000 BharatBenz trucks and buses in the state since its inception. BharatBenz touch points are located at intersections of major National Highways across the state of Maharashtra, including the likes of NH3, NH4, NH6, and NH66. These highways are the lifelines for goods movements in the country connecting North India to South and West India to East.
According to Rajaram Krishnamurthy, Vice President of Marketing, Sales, and Customer Service, Daimler India Commercial Vehicles, “With this expansion, we now have over 160 service bays active in Maharashtra that are capable of servicing 5000+ vehicles a month. By the end of 2022, we will have 25 fully operational Autobahn Trucking touchpoints in the state, thereby reducing the average distance between two BharatBenz touchpoints in western Maharashtra from 150 km to 75 km approximately. The expansion is planned to address the increasing demand for BharatBenz products in the region and to demonstrate DICV’s firm commitment to the Indian market and the ever-increasing community of BharatBenz.”
"In addition to our strong network in Kerala, we are proud to expand and partner with BharatBenz in Maharashtra. In the last 7 months, we have already added 13 new touchpoints across Maharashtra and will reach 25 touchpoints by the end of this year. With the new BharatBenz dealerships, customers can be assured of the best sales advice and state-of-the-art ‘Proserv’ after-sales support. With 450+ technicians onboard, we look to serve 30,000 vehicles per annum with 100 bays”, said Mohamed Farzad, Managing Director, of Autobahn Trucking.
"We are coming up with a state-of-the-art “Regional Training Center (RTC)” at Chakan to cater to the training needs of all west region DICV dealers. It is spread across a 7000+ sq. ft area and will take care of advanced and expert training of all technicians. This RTC will be a miniature replica of the Integrated Training Center at DICV, Oragadam," he added.
BharatBenz dealerships are located on leading national and state highways, providing ease and flexibility to every type of customer. BharatBenz now has a total of 300 touch points strategically covering the length and breadth of India along national highways of the Golden quadrilateral North-South and East-West Corridors. BharatBenz’s reach of customers on these highways is under 2.5 hours.
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