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Ashok Leyland Strengthens Its Market Presence In North India With 2 New Dealerships In Faridabad And 1 In Greater Noida

Modified On May 24, 2024 04:16 PMBy Ketan Birla

Ashok Leyland with its partner TVS Trucks & Buses inaugurated 3 new dealership outlets in the NCR region, 1 in Greater Noida and 2 in Faridabad, to expand its footprints in northern India. Read On.

Ashok Leyland, the Indian flagship of Hinduja Group and one of the pioneers in manufacturing commercial vehicles in India, has announced the inauguration of 3 new M&HCV (medium and heavy commercial vehicle) dealerships in north India with its partner TVS Trucks & Buses. Two of these dealership outlets are opened in Faridabad and one in Greater Noida to ensure expansion in the NCR region.

The new dealership outlets are well-equipped with modern tools, BS6-trained technicians, wheel alignment machines, breakdown assistance, mobile service vans, and rest areas for drivers. Ashok Leyland will cover its haulage commercial vehicles, tippers, tractor trailers, fully built RMC (ready-mixed concrete) transit mixers, and school/staff buses through these dealerships. With the inauguration of these outlets, the brand will strengthen its market presence, especially in the northern Indian region.   

Related Link: Ashok Leyland Ties Up With Minus Zero For Autonomous Trucking Solutions

Strategic Location Of Ashok Leyland’s New Dealership

Ashok Leyland chose the strategic location for establishing its new dealership centre to ensure more brand presence. Spanning 40,337 square feet area, the first advanced 3S (sales, service, and spare parts) dealership of the company is situated at Khasra 9/1, Dundsa More, near Gadpuri Toll Plaza, Faridabad.

In Faridabad, the other dealership is located at Khasra 15/1 which covers around 107,347 square feet area, including 12 service bays and 7 accident bays. Both newly launched Ashok Leyland dealerships are strategically positioned on NH19 road which links Delhi to Haryana, Uttar Pradesh, Bihar, Jharkhand, and West Bengal.

The third new dealership of Ashok Leyland is situated at Gautam Budh Nagar, Greater Noida, Uttar Pradesh, covering 75,423 square feet of area. This outlet features 12 service bays and 6 accident bays. Traffic heading to the eastern, southern, and western parts of the country will have easy access to this 3S dealership thanks to its proximity to the Yamuna Expressway and Eastern Peripheral Expressway. 

Comments By Ashok Leyland And TVS Trucks & Buses 

Sanjeev Kumar, president, MHCV segment, Ashok Leyland, said, “We are excited to further strengthen our presence in Northern India. This region has always been an important market for Ashok Leyland. We have been working on creating a strong foothold in the region, and these new dealerships will bolster our presence in this geography. Our partner TVS Trucks & Buses, with a strong presence in the territory, will ensure we grow our family of customers while helping them serve better.” 

He further commented, “We want to contribute significantly to the larger ecosystem in this area with our mobility solutions. The new dealerships are being opened to further strengthen our reach and will take us one step closer to achieving our vision of being one of the Top 10 CV makers in the world.”  

Madhu Raghunath, director, TVS Trucks & Buses, stated, “We are thrilled to strengthen our partnership with Ashok Leyland further and expand in Faridabad and Greater Noida. The new dealerships will assist the brand in establishing itself as a powerful force in the region. Ashok Leyland has been a promising and preferred brand in northern India due to its reliability, ruggedness, and better total cost of ownership. With this partnership, we hope to take it a step ahead, reach more customers, and provide end-to-end mobility solutions for their transportation needs.”

Best M&HCVs From Ashok Leyland 

Ashok Leyland has a rich commercial vehicle portfolio including haulage trucks, tippers, transit mixers, and tractor-trailers in the medium and heavy commercial vehicle segment for heavy-duty operations. Let’s explore some of the best M&HCV trucks from this brand.  

Ashok Leyland Boss 1920-4x2 Haulage

The Ashok Leyland Boss 1920-4x2 Haulage is an 18.5-tonne GVW (gross vehicle weight) truck powered by an H series 6-cylinder diesel engine. Its engine is tuned to produce around 200 hp (147 kW) at 2400 rpm and 700 Nm at 1200-2000 rpm. It is available in 5 different loading spans – 5.5 m, 6.1 m, 6.7 m, 7.3 m, and 9.3 m – to meet diverse business requirements.  

Ashok Leyland 3520-8x2 LA MAV

The Ashok Leyland 3520-8x2 LA MAV is a 35-tonne GVW truck designed to carry heavy market loads, sand, cement, and chemicals for intercity haulage operations. With an H series BS6 engine, this M&HCV truck generates 200 hp at 2400 rpm and 700 Nm at around 1200-2000 rpm. It is offered in 5 loading spans – 7.4 m, 8.1 m, 8.7 m, 9.3 m, and 9.7 m – to carry voluminous cargo material. 

What We Think

The new 3S dealership centres of Ashok Leyland will cater to medium and heavy commercial vehicles in north India. Ashok Leyland’s partnership with TVS Trucks & Buses will benefit the brand to expand its footprints in this region by utilising TVS’s strong distribution network. 

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