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Restaurant On Wheels: BharatBenz Trucks Redefining The Food Truck Business

Modified On May 23, 2024 11:12 AMBy Ketan Birla

Do you have any plans to start a trendy mobile food truck business? If yes, then you can consider BharatBenz medium-duty truck as your durable and profitable business partner. Here’s why

In the ever-evolving world of food culture, a new trend for the food truck business is on the rise to satisfy the taste buds of people from different cities. With the surging demand for customised food trucks, many commercial vehicle brands are introducing truck models to meet business requirements. 

In this regard, the video attached here shows how a BharatBenz medium-duty truck (MDT) serves as a food truck for Rameshwaram Cafe. You can see this BharatBenz 6-tyre truck is designed with a state of the art kitchen for preparing meals and catering to people. This is an awesome food truck business idea that aligns innovation and mobility to reach different people at different locations.       

By doing so, the Rameshwaram Cafe on Wheels could get enhanced market outreach, which should ensure business profitability. It is not the first time that BharatBenz trucks have been used for mobile food businesses. Even before this, MDTs like BharatBenz 1617R trucks have been used as restaurants on wheels.  

Here, it is important to consider which truck to utilise as a food truck in your business, as the performance of the food truck would directly influence your earnings. Let’s explore why one should choose BharatBenz trucks for their food truck business.  

Related Link: How To Build A Successful Food Truck Business With The Tata Ace Mini Truck

BharatBenz Trucks In Food Truck Business

BharatBenz, a division of Daimler Truck AG, is one of the leading commercial vehicle manufacturers in India. The brand offers a range of ultra-modern trucks in all gross vehicle weight (GVW) categories from 9 tonnes to 55 tonnes. Engineered with global technology, the BharatBenz trucks are specially designed to address different business applications, including food truck mobility.   

The medium-duty trucks from BharatBenz are equipped with powerful CRS (common rail system) engines that produce high power and fuel efficiency with optimal fuel consumption. A CRS in these trucks enables the fine atomisation of fuels for an improved air-fuel mixture, delivering unmatched fuel efficiency. 

Using a high-powered engine, the BharatBenz food truck can ensure fast turnaround times and more mobility, helping to maximise revenue. These trucks are incorporated with e-viscous fans for engine cooling and maintaining optimum engine temperatures. Their body design is also based on thorough research done on road-load data patterns across India, making them an ideal choice for food truck businesses in the country. 

With high gradeability, the BharatBenz food trucks can easily navigate poor roads and inclined surfaces, even with loading conditions. Not only do they offer a profitable business, but they also provide an eco-friendly solution as they use SCR (selective catalytic reduction) technology to reduce nitrogen oxide emissions into the environment. 

Basic Requirements For A Food Truck Business

There are basic guidelines regarding how to start a profitable food truck business in India. 
First, you need to choose the right menu based on your locality and preferences. You may consider the location-wise menu like South Indian dishes, North Indian dishes, Chinese, and Italian. 

After this, budget is an important factor in starting a food truck business. This includes the money spent to buy a food truck, kitchen equipment, utensils, and an inventory of raw materials, among others. When the budget is finalised, you can apply for a license from the respective Indian authority. 

What We Think

Though the food truck business idea seems to be an ideal solution for profitability, it is important to adhere to hygiene and food safety measures to set a high business-standard. BharatBenz trucks have redefined the future of dining on the move through their versatile designs. 

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    • Power 170
    • GVW 16200
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    • Engine 3900
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    • Payload 9750
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