Maruti Suzuki sold 21,778 units of Super Carry in FY'20
Published On Apr 29, 2020
The Super Carry now holds a little over 12% market share in the 2T mini-truck segment in India amid strong brands such as Tata Ace and Mahindra Jeeto.
Maruti Suzuki, India's largest passenger vehicle makers which retails its mini-truck Super Carry-only product in the commercial vehicle segment- is making smart gains in the 2T mini-truck segment in India.
This segment is dominated by two established players, the market leader Tata Motors with its popular Ace range of mini trucks and Mahindra & Mahindra's (M&M) Jeeto range of small trucks, Super Carry emerged as a third popular product in this segment.
Maruti Suzuki entered the highly competitive 2T truck segment in 2016 with the launch of mini-truck Super Carry. The expanding cities, growing needs of faster and more efficient last-mile transportation has enabled a brisk growth in the mini-truck segment in India. Truck makers are eyeing growth in this segment with compelling product offerings.
In FY'20, Maruti Suzuki sold a total of 21,778 units of Super Carry; this is down by 9% as compared to last year. However, the Super Carry now has over 12% market share in the 2T mini-truck segment in India. This clearly underlines the growing popularity and customer trust, despite challenging brands in the segment. The Super Carry is available in diesel, petrol and CNG fuel options.
Maruti Suzuki is now readying its BS6 range of Super Carry in diesel, petrol and CNG variants.
Mini Trucks sales declined
In April-March 2020, the 2T mini-truck segment registered a total industry volume of 1,79,303 units; a drop of 24%, hence all the truck makers' sales in the category plunged compared to FY'19.
Tata Motors remains the market leader in this segment; it sold a total of 1,20,782 units of its popular Ace range of compact trucks. While the sale dropped 23%, the company hold on leadership with a considerably strong 67% share of the category.
M&M caters to this segment with its well-known brand, the Jeeto range of small trucks in this category. The firm sold 36,475 units of Jeeto in FY'20 and secured a market share of 20%.
The fall in the overall mini-truck segment is a reflection of the industry's performance this fiscal year as sales declined across segments. However, the demand for small and compact cargo trucks remains reasonably stable across semi-urban and rural areas, as these markets continue to under-penetrated.
Furthermore, the compact cargo truck offers employment opportunities for individual, and availability of finances and increasing demand for cargo expected to boost this segment in the mid to long-term.
The introduction of the BS6 range would make the trucks a little pricier, this may adversely impact the sales in the first few months of this fiscal. Yet, the medium to long-term growth trajectory stays intact for the mini-trucks which are vital to the last-mile cargo delivery and distribution in cities, town and villages.
Also Read: Maruti Super Carry BS6 Petrol- Explained