BharatBenz Joins Hands With iQuippo To Enhance Pre-owned Truck Buying Experience
Published On Nov 01, 2023 02:00 PM
BharatBenz customers can now look forward to a seamless digital experience, which will bring them one step closer to exchanging their used BharatBenz truck. Here are the details:
Daimler India Commercial Vehicles (DICV), the driving force behind BharatBenz trucks, has teamed up with iQuippo, a digital marketplace for pre-owned vehicle sales, to simplify the experience for customers looking to exchange their used BharatBenz commercial vehicles.
With iQuippo's expertise in both physical and digital platforms, BharatBenz says that its customers can now enjoy a hassle-free process, ensuring quicker turnaround times and better resale values. BharatBenz aims to harness iQuippo's expertise to help customers get trustworthy vehicle data, along with resources essential for making well-informed decisions.
Related Link: BharatBenz Sales And Service Network Now Spread Over 320 Locations
What Does BharatBenz Have To Say?
Sreeram Venkateswaran, President and Chief Business Officer, domestic sales and customer service at DICV, said, “Our pre-owned business initiatives, BharatBenz Exchange and BharatBenz Certified, which offer customers new truck exchange and pre-owned truck purchase, respectively, account for 15 percent of our overall sales per year.”
“To digitise our pre-owned truck business, make it more accessible, offer additional value-added services, and simplify procedures, we have partnered with iQuippo to enhance the digital business experience for our customers,” he added.
Somnath Bhattacharjee, Executive Director, iQuippo, said, “Our digital platform has been tried and tested by many brands in the construction equipment industry, and their customers have benefited from what we offer. We now look forward to providing a seamless digital experience that adds value to the lifecycle of BharatBenz trucks, which are renowned for their durability, safety, comfort, and total cost of ownership.”
Why Choose BharatBenz Trucks?
DICV asserts that its BharatBenz trucks offer exceptional durability and reliability. According to DICV, nearly 2000 BharatBenz trucks have each clocked over a million kilometres and are still serving customers across India.
DICV also introduced the BharatBenz Exchange program in 2020, offering Indian customers a credible opportunity to trade in their existing trucks for a BharatBenz vehicle. Additionally, BharatBenz Certified program was introduced in 2022, providing customers with access to pre-owned and refurbished BharatBenz trucks.
Due to these initiatives, BharatBenz and its trucks are expected to enhance customer experience. It also seems like a credible choice for Indian customers planning on business and fleet expansion.
What Do We Think?
The new collaboration between DICV's BharatBenz and iQuippo marks a significant milestone for BharatBenz. By simplifying the process of buying and selling pre-owned vehicles, this partnership not only benefits customers but also strengthens BharatBenz's position as a trusted commercial vehicle brand in India.
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