To finance its light commercial vehicles, Ashok Leyland ropes in Adani Capital
Modified On Aug 10, 2022 03:54 PM
Both the firms signed MoU to offer customized financial solutions for its customers in the SCV and LCV segments.
Ashok Leyland, the top commercial vehicles maker in India and the 4th largest manufacturer of buses in the world expanding its partnership to help its light commercial vehicles buyer with tailor-made and hassle-free financing for their vehicles.
Ashok Leyland's light commercial vehicle portfolio consists of highly popular brands including the Dost, Bada Dost and Partner range of trucks and 20 seats to 40 seats in the passenger carrying segment with its MiTR range of School and Staff Buses. To help its customers with the widest financing options for a lower cost, hassle-free vehicle ownership, Ashok Leyland LCV vertical has signed a Memorandum of Understanding (MoU), with Adani Capital Pvt to enter into a strategic financing partnership for its range of Light Commercial Vehicles. This MoU will enable both Ashok Leyland and Adani Capital to offer customized financial solutions for its customers in the Small Commercial Vehicle and Light Commercial Vehicle segments.
Adani Capital will work towards catering to the customers’ needs through CV loans with easy monthly repayment plans, best suited for customers. Moreover, they will leverage technology to enhance customer experience.
Speaking on this partnership, Rajat Gupta, Head-LCV, Ashok Leyland said, “Ashok Leyland is delighted to partner with Adani Capital to offer customised financial solutions to its customers. This association will help Ashok Leyland gain an edge in the market. Ashok Leyland’s LCV range of products come with advanced and innovative technology that offer its customers best-in-class mileage, comfort and load carrying ability. This reduces the total cost of ownership, thereby providing more profit in their business. Ashok Leyland has embraced future-ready technology to offer digital platforms and services that are ahead of the curve, thereby living by its brand promise of ‘Aapki Jeet. Hamari Jeet’”.
Saibaba Kelkar, Business Head, Adani Capital said, “In our company, funding to commercial vehicles is offered through dedicated RMs and a wide network of branches. We always try to offer customized solutions to the end user along with attractive commercials, combined with faster TAT. By leveraging the company’s extensive physical and digital reach, we would be able to offer our wide range of financial solutions to Ashok Leyland customers and their dealers.”
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