Tata Motors Sampoorna Seva 2.0: All You Need To Know
Published On Apr 28, 2021
Market leader Tata Motors offers a comprehensive service package to its truck buyers that ensure the vehicles are looked after in totality. With the goal to take over all the pain points of truck maintenance, repairs and breakdown and enable the customer to run the most efficient, dynamic and productive fleet. We deep dive to unpack everything that you should know to take benefits of the wide offerings.
Tata Motors, India’s largest CV player and only full-range truck maker takes pride in not only offering world-class products that promise the best value for money proposition to the customers across categories but also committed to offer industry-best service support to make sure the customers continue to enjoy superior performance from the fleet for their transport business. While the company has an extensive and widest service network across India’s length and breadth to address customer calls in the remotest areas it offer a special service initiative for a peaceful ownership experience.
The company takes pride in offering superior service support across its truck ranges through its Sampoorna Seva initiative. So what is Sampoorna Seva? Well for starters it consists of gametes of services that include regular service, roadside assistance, insurance, loyalty, vehicle breakdown, rewards or genuine spares, resale or warranty and much more. Unlike a personal vehicle, trucks are used as a vehicle to run a business-the more they run the higher revenue for the fleet operators. Thus, Tata Motors aims to take care of all the customer needs by looking after every possible elements. As a result, the fleet operator remain focus on running an efficient logistics business to offer the finest services to its clients- this servs as a win-win deal.
Sampoorna Seva 2.0
To further sharpen its attention to the most critical customer needs, Sampoorna Seva 2.0 takes the centre stage to delight the customers by enhancing the offering with all new tools and technologies. To make it more appealing in addressing the needs, Tata Motors has collected feedback from a whopping 6.5 million customers who have visited its service network over the last year or so. This massive customer engagement offers it deeper insights in designing its offering that is straight trailer-made to the customers.
Under the 2.0 initiative, the customers are served through 1500 channel partners that cover 29 state service offices, more than 250 Tata Motors engineers, modern equipment, tool & facilities along with 24x7 mobile vans for on the spot service.
SERVING BS6 TRUCKS
After the transition to BS6 emission norms, trucks have gotten more modern that now comes with advanced technologies, electronic engines, and hence the need to support the customer becomes even more critical in keeping the fleet running. To address the customer concerns and offer a hassle-free ownership experience of all-new BS6 trucks, Tata Motors Sampoorna Seva eyes greater support in taking care of the trucks. The Sampoorna Seva initiatives comprise key elements that offer almost everything the customer possibly needs. Lets take a look at each one of them.
Taking a closer look at keeping fleet-running almost all the time, Tata Motors offers a standard 6-year warranty across MHCV vehicles. Under the warranty scheme, you get support across the company’s dealership & service network of over 1500+ touch points with a service facility at every 62 km across the country.
MODERN TELEMATICS SOLUTIONS
To help run a large and complex fleet efficiently, the new next-generation fleet telematics services from Tata Motors offers high tech features and equipment, reliability and a strong support network. This solution is available as a factory-fitted fitment or you can get it done in the after-market, currently over 1.3 lakh vehicles are using this service.
Telematics helps in real-time vehicle tracking,geo-fencing, real-time fuel consumption monitoring, fuel theft monitoring, DPF percentage availability monitoring, customized analytics - SMS & Email alerts and driving behaviour assessment, all of the points help in managing large and diverse fleet with less complexity.
Tata Delight is a loyalty programme for Tata customers that automatically become members of this loyalty programme. Delights allow loyalty points on every Rs.1,000/- spent at Tata Motors authorised service outlets, spare parts outlets and programme partners. A membership validity for 5 years and points' validity for 3 years. This also comprises up to Rs.10 lakh accidental death/disability benefit & up to Rs.50 000 in accidental hospitalisation till membership validity. Over 12 lakh retail customers are taking part of this programme.
With Tata Ok, you can sell or buy pre-owned Tata Motors Commercial Vehicles. The company helps the customers at every stage of sourcing and buying, valuation, refurbishment and sale of refurbished vehicles to prevent any malpractice. The benefits include always the best resale price for your existing commercial vehicle, evaluation at your doorstep, up to 80 % finance on TATA OK certified vehicles along with a warranty on TATA OK certified pre-owned vehicles.
TATA GENUINE PARTS
Availability of parts at all times and quality of spares is highly vital for running a fleet, thus Tata Genuine Parts (TGP), a division of the company offers over 1.5 lakh SKUs of spare parts for the upkeep of Tata commercial vehicles. Each of these spare parts is manufactured as per exact vehicle specifications passed through various quality checks, resulting in a perfect fit, increased service life resulting in longer uptime, to take your vehicle over long distances.
The USP of this offering is the distribution network of over 230 distribution points and 20,000 plus retail outlets backed by five warehouses. Every Tata Genuine Parts product is built to provide longer uptime and service life than any non-genuine spare part. Not only is every part designed as per exact vehicle specifications, but it also has to pass multiple quality control checks.
To take total control of the fleet, an annual maintenance package that takes care of complete preventive & scheduled maintenance, and breakdown repairs of the vehicle driveline, at a predetermined price. At present, over 60,000+ customers across India. As part of Tata Suraksha you get various offering like Platinum Plus: Comprehensive coverage at doorstep, platinum: comprehensive coverage, Gold: preventive maintenance + labour on other repairs, Silver: Preventive maintenance coverage and Bronze: Labour
Tata Motors 24x7 roadside assistance programme that promises resolution within 24 hours for all Tata Motors commercial vehicle models under warranty period, anywhere across the country, irrespective of location. The company assures 30 minutes of acknowledgement time, on spot reach within 2 hours during daytime (6 am to 10 pm) and up to 4 hours during the night (10 pm to 6 am). If the service is delayed compensation is also provided to the truck owner.
Tata Kavach ensures that your business never suffers from the assurance of the shortest possible accidental repair time. This covers vehicles that are insured under Tata Motors Insurance, at selected workshops only. As part of this feature is repaired in 15 days or else daily compensation. Accidental repair for vehicles reporting to TML-authorized accident special workshops. Delay-based compensation beyond 15 days in multiples of 24 hours. Easy calls routed and registered through Tata Motors Insurance toll-free number.
TATA MOTORS PROLIFE
Tata Motors Prolife offers re-manufactured engines on an exchange basis to reduce both vehicle downtime and total cost of ownership. In this, the benefits are re-manufactured aggregates range covers over 75 products, including engine long block, clutch and cabin priced at 40% to 80% of MRP of new spares. Also, these are warranted against any re-manufacturing or material defects.
Tata Zippy is a repair time assurance programme for all BS6 vehicles. This assures fast-track service of any problem reported via toll-free number or at the workshop within 12 months after sale or 14 months after production of the vehicle, whichever is earlier. This means committed problem resolution for regular service at the workshop within 8 hours and for major aggregate repairs, within 48 hours. In case of delay, daily compensation is promised.
For a fleet-operators large or small, or even a single truck owner, truck ownership isn’t about buying a truck at the most attractive price but much more than that. What really determines the buying decision of a truck is the complete package that makes sure the customer gets the commitment of a best product and lifetime service support. Market leader Tata Motors with over decades of experience in the domestic market understands this well, and the Sampoorna Seva 2.0 is conceptualized and designed to address the customers every need with the most efficient, fast and at an affordable price point.