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Much Awaited Ashok Leyland Guru and Partner Trucks Launched

Published On Jan 18, 2017By Mukul Yudhveer Singh

Ashok Leyland, India’s home grown truck and bus manufacturer launched two new commercial vehicles in the country today. These two vehicles, Guru, unveiled at Auto Expo 2016, and Partner, India’s first air conditioned goods carrier in the category, will compete in the lCV and LCV segments in India.

The company has priced Guru at an introductory price starting from INR 14.35 lakh, whereas the Partner has been launched at an introductory price of INR 10.29 lakh for the four tyre variant.

Speaking at the launch, Mr. Vinod K. Dasari, CEO and MD, Ashok Leyland Ltd., said, “Ashok Leyland has upped the ante over the last few years and that reflects in our results. An integral part of this performance is our winning product portfolio which delivers superior returns for our customers and we believe this is the reason we are growing our market share across markets. Two indispensable products in this strategy are the Guru and the Next Generation Partner, our latest offering in the ICV and the LCV segment, respectively. With these launches, we have further strengthened our position in the market and are closer to our vision of emerging as one of the top 10 truck makers, globally, by significantly increasing the market share in ICV and LCV segments.”

Guru will be available in both BS-III and BS-IV variants and can cater to a wide range of applications in the 12T and 13T category, with its different load body options, equipped with the latest H Series engine with Common Rail fuel injection system and other reliable aggregates.

According to Mr. Anuj Kathuria, President, Global Trucks, Ashok Leyland Ltd., “Ashok Leyland has always focused on delivering the right product to its customers and Guru is our latest offering. ICV is one of our key focus areas to achieve our vision in trucks and with the Guru, Ashok Leyland will further increase its market share in the competitive ICV segment. Guru helps customers increase their revenue stream by having the best payload and ensures maximum uptime, thanks to robust and reliable aggregates. Launched at a competitive price point, Guru’s best-in-class fuel efficiency, combined with longer tyre life, will help reduce operating costs for customers. Reinforcing our brand promise of ‘Aapki Jeet, Hamari Jeet’, Guru will help our customers maximise profits by increasing revenue and reducing operating costs.”

The Partner is powered by the advanced ZD30 Common Rail diesel engine, which ensures superior fuel-efficiency and better turnaround time. It is future ready and compliant with the upcoming BS-IV emission norms. The company is offering an engine and transmission warranty of 3 years/3 lakh km whichever is earlier and a standard warranty of 1 year/unlimited km on the overall vehicle. Partner will be made available to customers through its 375 outlets across the country.

Guru and Partner will be launched in a phased manner across the country.

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