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Mahindra Unveils New Variants of Bolero MaXX Pik-Up Range: Now Includes AC

Published On Feb 19, 2024 03:22 PMBy Dheeraj Nair

This latest addition to Mahindra's commercial vehicle portfolio aims to enhance customer comfort by including air conditioning and many more features. Here are the details. Read on

Mahindra Bolero Maxx Pik-Up AC Price

Mahindra and Mahindra (M&M), one of the leading small commercial vehicle (SCV) manufacturers in India, has introduced new variants of its Bolero Maxx Pik-Up range, enhancing the driving experience with the addition of air conditioning (AC) and 14 new features on the iMaxx app. 

The Bolero Maxx Pik-Up range, known for its compact and versatile design, sets new standards in payload capacity, fuel efficiency, safety, and overall driving experience. It has achieved significant milestones, surpassing 1.4 lakh units sold and reaching the 1 lakh production mark in record time. 

It also holds notable recognition in the India Book of Records for delivering the highest number of units in a single day.

Related Link: Mahindra Bolero Maxx Pik-Up Range Hits 1 lakh Production Milestone

Mahindra And Mahindra Comments

Nalinikanth Gollagunta, CEO -automotive division, Mahindra and Mahindra, said, “Renowned for its exceptional performance and versatility, the Bolero Maxx Pik-Up range has garnered immense appreciation from our valued customers. The addition of air conditioning in the latest variants emphasises our dedication to our customers' comfort and convenience, reaffirming our commitment to meeting their needs.” 

Insights Into The New Variants

Powered by Mahindra's advanced m2Di engine with diesel and CNG options, the Mahindra Bolero Maxx Pik-Up range offers power and torque ranging from 70 hp/200 Nm to 80 hp/220 Nm. With payload capacities spanning from 1.3 tonnes to 2 tonnes and a cargo bed length of up to 3050 mm, it ensures exceptional load-carrying ability.

The range also prioritises comfort and functionality, featuring CMVR-certified D+2 seating, height-adjustable driver seats, turn-safe lamps, and redesigned interiors and exteriors suitable for city and highway applications.

The addition of integrated AC with heater and demister enhances the driving experience, providing optimal comfort during all journeys. This makes the Bolero Maxx Pik-Up range the ideal choice for customers seeking higher comfort, whether navigating city traffic or cruising along highways. 

Bolero Maxx Pik-Up AC Power

Mahindra iMaxx Update: What Are Included? 

The latest iMaxx update introduces 14 new features to enhance the functionality and efficiency of the vehicle management system. Key advancements include geofence-based campaigning for targeted outreach and the driver cum owner feature for streamlined operations.

In addition to these, ‘My MaXX Score’ now offers valuable performance insights for drivers, while fleet managers gain enhanced control through dedicated profiles. Also, the system's newest alerts prioritise both vehicle safety and efficiency, including alerts for aggressive acceleration, abrupt braking, sharp cornering, and fuel pilferage detection. These features enhance safety, reduce maintenance costs, and improve overall efficiency.

Mahindra Bolero Maxx Pik-Up IMaxx Details

Impact Of Mahindra iMaxx 

Mahindra asserts that with over 30,000 iMaxx vehicles deployed, the iMaxx feature has made a significant impact on the market. Continuous updates, such as Fastag integration and expense management, drive increased user engagement and prolonged app usage, solidifying its position as an essential tool for fleet management.

New Price Details: 

Pricing details (ex-showroom) are provided below:

                   City HD
  1.3 1.4/1.5 1.3 1.7 1.7L 2.0L
SXi Rs 8.49 lakh - - - Rs 10.40 lakh -
VXi Rs 8.62 lakh Rs 8.92 lakh Rs 10.27 lakh Rs 10.33 lakh - Rs 11.22 lakh

What We Think? 

Mahindra's new variants of the Bolero Maxx Pik-Up range offer enhanced comfort, performance, and efficiency, setting new benchmarks in the commercial vehicle segment. It is an ideal choice for businesses planning to conduct longer hours of fleet operations to improve fleet performance and profitability.

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