Now Buy JAYO, FURIO or BLAZO X truck with a highest mileage guarantee
Published On Jan 18, 2022
After success in the medium and heavy truck range, the highest mileage guarantee is now extended across the entire range of trucks with a service promise of the truck back on road in 48 hours or Rs. 1000 per day and 36 hours turnaround time from dealership workshop or Rs. 3000 per day as compensation.
Mahindra’s Truck and Bus, the challenger brand in the truck industry took another bold step by extending the unique and disruptive customer value proposition Get More Mileage or Give Truck Back Guarantee for entire BS6 range of BLAZO X heavy, FURIO intermediate, and light trucks including FURIO7 and JAYO.
The company first rolled out this initiative across its medium and heavy-duty trucks in 2016 and not a single truck return, thus delivering on its promise of higher mileage than rivals. Now confident of its truck's performance, customers can buy any truck with a mileage guarantee across heavy, medium, ICV and light-duty categories. This comes at a time when the fuel prices are soaring to a record that means the fleet operating cost shooting up to the roof.
At the heart of this confidence is Mahindra's proven 7.2L mPower engine in the heavy trucks and mDi tech engine in ILCV with fuelSmart technology, mild EGR with proven Bosch after treatment System that leads to lower Adblue consumption and many other technological advancements, besides the cutting-edge iMAXX Telematics solution, all of which together, ensure guaranteed higher mileage. Mahindra BS6 truck range, with this competitive advantage, will provide its customers with an edge, complete peace of mind and accelerate fleet delivering higher prosperity.
Aiming to make big gains in the high, medium-range and also the light trucks, Mahindra Trucks and Buses is trying to appeal to the larger customers across all the key categories of the industry. The heavy, medium, intermediate and light truck comprises vast volumes of the annual truck sales in the overall truck market.
In the highly competitive domestic truck market, Mahindra Trucks and Buses intend to emerge as strong and formidable truck makers, and offering the most fuel-efficient truck is the biggest factor that determines the buying decision of trucks. Typically, a truck/fleet owner spends a little over half of his operating cost on fuel, thus a minor mileage gain directly lifts his profit, and hence Mahindra wants to offer trucks that give the edge in fuel cost reductions.
Besides the obvious fuel-efficient trucks, Mahindra now also has an extended network of 90 3S dealerships, 210 authorized service centres, a spare network of 1,600 retail across India that promise quick service and breakdown service to bring trucks back on road in case of any failure to ensure the fleet always stays productive and reduces the cost of operations.