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BharatBenz Launches New MD IN-POWER Truck Series Ahead of Auto Expo 2016

Published On Feb 02, 2016By Prashant Talreja

While all the automobile manufacturers are busy scheduling their plans for Auto Expo 2016, Diamler AG’s fully-owned Indian subsidiary BharatBenz has launched a new medium duty truck range in the country. Dubbed as MD IN-POWER, the range has four models namely 914R, 1214R, 1214RE and 1217C and two variants each, named as, Base and Premium. These trucks are made to deliver high payload advantages, better fuel efficiency, enhanced driving comfort and longer service intervals.

The more interesting feature, however, is Multi Drive Mode (MDM) to let driver change engine settings and performance for different conditions of urban and highway roads with just the push of a button. Moreover, trying to keep these trucks in compliance with country’s changing perception towards pollution, the company has made them available in both BS-III and BS-IV emission norms. Also, the radial tyres are here to offer better traction control and the cabin comes loaded with features to make the long trips easy.

BharatBenz would also be offering India’s first Branded Commercial Vehicle Insurance under the name BharatBenz Financial, a unit of Daimler Financial Services. Commenting on the occasion, Mr. Erich Nesselhauf, Managing Director & CEO, Daimler India Commercial Vehicles, said, “Only three years after having introduced our first BharatBenz product line of medium-duty trucks, we are again raising standards in the segment with our new generation MD IN-POWER. As demand for medium-duty trucks is expected to surge nationwide in India, we are in an excellent position to participate in the MDT segment’s growth with the superior value our MD IN-POWER trucks offer to customers.”

See Also:

Spied: A 6x4 Rigid Haulage Truck from BharatBenz Spotted Testing

Daimler Foresees Sound Growth with Infrastructural Developments in India

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